Web&Mobile fantasy sports platform with analytics and overviews based on innovations, customer feedback, and mathematical science.
DOMAIN
Media Tech
About the client
4for4.com Fantasy Football — is an American online premium subscription service that provides an accurate ranking, analysis, and insightful overviews. As a leading web-based fantasy football platform, our client gives a competitive advantage to their users, as well as helps them build winning lineups.
TECHNOLOGY
Drupal 7 PHP7 (Golang) Composer C++ HTML5 CSS3 (Sass) JS
Redesign the website’s UI and optimize it in terms of speed
Make the website stable for heavy traffic
Conduct complex calculations on the peak loads (over 100k of simultaneous users)
Validate the data to work with it locally
What does the platform do
Offers accurate player rankings.
Provides DFS tools. Brings data research and analysis.
Presents intuitive overviews and helps fans to build winning lineups.
Provides DFS tools. Brings data research and analysis.
Provides DFS tools. Brings data research and analysis.
CHALLENGES
Our main goal was optimization. The previous iteration of the website contained various pages with different and complex structures. Pages performed multiple functions and held data used by several components of the system. That fact added difficulty to finding optimal UI-solutions.
It was also vital for us to make the website capable of loading a large number of simultaneous users. Speaking about the mobile version, a core issue requires validating data and conducting complex calculations.
SOLUTIONS
Technical implementation of a new website design.
The ability to handle a high load of logged and anonymous users.
SEO optimization based on research.
Integration with Paypal and Stripe.
Additional integrations that allow users to play fantasy football (NFL, Yahoo, Lookahead planner, etc.).
Improvement of the algorithm for selecting the most suitable team player due to chosen attributes.
Several custom Drupal modules to manage recurring users' subscriptions.
Results
Key features
Role-based permissions, advanced filtering and sorting.
Validation via email. User activity tracking.
Performance reports (frequently-occurring errors, top search phrases).